1950s Vintage Pretty Peach Bra by Lily of France.

1950s Pretty Peach Bra by Lily of France 28B

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This early 1950s brassiere provides a youthful silhouette. Elastic inserts under the bust serve as a band comfort enhancer. The incorporation of the elastic also provides insight into the country slowly recovering from wartime materials shortages.

Label: Delightform: The Delightform label was first introduced in the early 1950s. It was created as part of the Lily of France (founded in 1915 in New York) brand's effort to expand its offerings and appeal to a broader market by providing bras and intimate apparel emphasizing comfort, fit, and youthful, fashionable design. Delightform became well-known for its well-crafted undergarments, and the label was used throughout the mid-20th century, making it a popular choice. Modern Size: 28B

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